text-message-marketing-vs-mail-marketing

Which One to Choose Text Message Marketing Vs Email Marketing?

Every business, be it a global corporation or an enterprise limited to a certain geographical area, requires a channel to communicate with loyal and potential customers. Some have opted for email while others have preferred text messages as a marketing tool to connect. With the advent of the internet, companies have switched, not completely though, to mobile marketing for the promotion of products and services. The traditional route — television, radio, newspapers, and billboards — Read more…

sms-marketing-practices

Outsmart Others by Employing These SMS Marketing Practices

If you are here reading these lines, you are probably well versed with the importance of SMS marketing for the unprecedented growth of large corporations or small enterprises anywhere in the world. Since you know how crucial having a successful Bulk SMS campaign is for you to spread to the remotest corners of the world, there is no denying the fact that most customers prefer being communicated via texts about a brand. In a survey Read more…

SMS-Chatbot

Why SMS Chatbot is Need of The Hour

While interacting with a customer support team of any reputed e-commerce website, you must have received a reply instantly. You were not made to wait for minutes together saying: “ all customer executives are busy, kindly wait for XYZ minutes.” There is a secret hand – SMS chatbot – behind all this immediacy and quick response effort. Since Smartphones are ubiquitous and people are using messaging apps to interact, many companies have switched to chatbots Read more…

Difference-Between-SMS-and-MMS

Which One for Your Brand SMS or MMS?

Nowadays you spend most of your time messaging your friends and relatives using OTT or over-the-top platforms. But most businesses still use the channel of Bulk SMS to reach out to customers around the globe. Why do marketing brands find the 160-character messaging platform the most suitable for exponential growth in the concerned field? Before delving into the why part, let’s first understand what part of it. Also Read: How to start SMS Business What Read more…

Benefits-of-A2P-SMS

A2P SMS Ruling The Roost in Messaging Industry

Receiving messages on your phones from different businesses is not an exception in these times of information overflow. But is A2P messaging the right way to communicate with your customers? Before knowing why brands are preferring this channel to communicate with loyal and prospective customers, let’s start from scratch to make sense of the process in vogue. What is A2P SMS? In simple terms, A2P SMS or application-to-person SMS is a form of texting where Read more…

Features-of-HTTP-SMS-API

Utilizing SMS HTTP API

Are you in the SMS industry or are you planning to get into this highly sought-after sector? If so, then you must be familiar with what will be of paramount importance in the coming times which has already grabbed the attention of big players. Time demands the adoption of HTTP API for easy integration with other systems. However, if you are not well versed with these terms, let us first understand the terms used above Read more…

Starting Out SMS Business

How to Start SMS Business

With mobile connectivity growing at a rapid pace all over the world, the use of messages — by almost all brands to communicate with customers — has also seen an upward trend. Knowing the demand for Bulk SMS service, many new players want to try their hand in this business for an additional stream of income. Now if you are the one looking to get into this sector and make your unique identity, read on Read more…

shortcodes-sms

SMS Shortcodes And Its Uses

AHave you ever received a message that is not from an average 10-digit phone number? You must have come across many such messages in which the sender uses shortcodes not more than six digits long to interact with you. These are different kinds of messages sent only with one sole purpose of communicating instantly with many customers using Bulk SMS services. If any company wants to reach thousands of clients at the same time, the Read more…

What is Mobile Marketing

What is Mobile Marketing & Why Brands Need It

The dependence on mobile phones has increased drastically over the last decade or so. This has led to the phase of traditional marketing being taken over, not completely though, by Mobile Marketing. People spend most of their time on mobile phones. For those working in offices or at any other workplace, handling or keeping a smartphone nearby has become a norm. There hardly passes a moment when people are not attached to these hand-held gadgets. Read more…

Bulk SMS for Real Estate

Benefits of Bulk SMS For Real Estate Business

You must have tried various marketing methods — television, newspaper advertisements, and hoardings at different places – to reach customers interested in real estate. But as has been witnessed, the result would not have been satisfactory. This is where a unique and direct communication channel — Bulk SMS comes to lift your business. Having spent lacs on other modes of marketing strategies but did not try the cost-efficient Mass SMS service, you have been going Read more…