Voicemail-And-SMS-Marketing-Campaign

How to Implement a Successful Voicemail & SMS Marketing Campaign

If you’re looking for techniques that can help grow and expand your customer reach, you should harness the power of voicemails and SMS messages. But why? A voicemail is a strategic pre-recorded audio message delivered right into your customers’ and prospects’ inboxes. It allows your audience to listen to your message whenever they want. This is why voicemails are said to have a whopping open rate as high as 95%, much higher than emails. In Read more…

transforming-the-sms-industry

How Artificial Intelligence Can Revolutionize the SMS Industry

Artificial Intelligence (AI) has the potential to revolutionize the SMS industry, offering businesses more efficient, personalized, and cost-effective communication with their customers. Customer data can be analyzed by AI to create tailored messages based on specific customer needs. AI can also automate the process of sending and receiving messages, allowing businesses to send multiple messages simultaneously and respond to customer inquiries in real-time. AI can also help businesses to identify potential customer segments and target Read more…

sms-geofencing

Why Invest in SMS Geofencing

The use of mobile phones has seen a sharp rise since the introduction of Smartphones in the market. Now, with a lot of choices available in the hands of a consumer, businesses have to sift through various marketing ways to reach the intended customer. Since people are more into social media usage and apps have access to the location data of their users, the term geolocation is not an unknown one. With this feature, people Read more…

emojis-in-text-messaging

Use of Emojis in Text Messaging

With an increase in the use of smartphones all over the world, people are finding new ways to connect with each other. As of now smartphone subscriptions today surpass six billion and going by predictions the number is expected to grow even further in the coming years. Simple texting is no longer as fascinating as it once was and alternatives are what customers look forward to. People using feature-rich messaging platforms no longer just use Read more…

importance-of-sms-landing-pages

The Importance of SMS Landing Pages

Of late, SMS has proven its efficiency for the marketing teams of businesses of all sizes. Not only are they able to reach customers within no time but issues, if any, can be addressed instantly. Besides sending promotional or marketing texts to customers all over the world, enterprises can use SMS for landing pages and increase ROI (Return on Investment) for exponential growth, every business head aspires while investing in marketing strategies. For enterprises though, Read more…

Why-SMS-For-Debt-Collection

Why SMS For Debt Collection

Are you fed up with the process of continuously reminding customers about outstanding payments? Or, have you been using agents to collect the due amount from defaulters? Well, if that is the case, there is a solution — SMS for Debt collection — to the never-ending issue, many or more or less all creditors face while lending out to people from varied backgrounds. When you approach the borrower with a politely-worded personalized text message, chances Read more…

Text-Messaging-in-Various-Sectors

Use of Text Messaging in Various Sectors

Who does not want to make the best of a channel that is ruling the roost in the messaging industry? Although there are plenty of options for businesses —  small and big — to choose from while reaching out to customers around the globe. The channel that has of late, become the preferred choice for almost every new startup or established enterprise is the easiest-to-use SMS channel. Despite being the oldest and not as feature-rich Read more…

sms-in-the-automotive-industry

Importance of SMS in the Automotive Industry

Like in any other sector or industry, the usage of SMS channel for marketing and promotional purposes can bring extraordinary benefits to the more in-demand Automotive industry. Not only reaching out to prospective clients but text messaging can also be used to better serve clients on a priority basis without any delay. The channel is serving many in other sectors with resounding results and more and more industrialists are preferring it over other channels of Read more…

political-sms-shortcodes

Importance of Political SMS Shortcodes

Communicating with customers is not only an essential part of every business – small or big – organization for better and desired results. But of late for political parties around the globe, remaining in touch with the electorate has become mandatory to succeed in elections. In a world where there are plenty of options to use for staying in touch with the electorate, SMS is the channel that can help political parties at critical junctures Read more…

two-factor-authentication

Explaining Two-Factor Authentication

The more reliance on online activities, the more the possibility of fraud. To avoid all these frauds one is prone to while performing online activities, the usage of Two-Factor authentication comes in extremely handy while doing transactions online. In this article, you will learn about Two-Factor Authentication in detail along with the advantages and disadvantages of the service best known to secure online transactions. What is Two-Factor Authentication? This is a type of authentication that Read more…