text-message-abbreviations

Text Message Abbreviations & Their Use

Communicating with others has become or has been made easier with the use of abbreviations. Now, with the addition of shortened words or in the parlance of SMS, text message abbreviations are favored more by the millennials and Gen Z categories. People tend to respond using commonly used abbreviations and expect the sender to communicate in their preferred method. Slangs and acronyms are also used by businesses while running a marketing campaign. These words keep Read more…

SMS-Spoofing

SMS Spoofing & Ways to Avoid it

With the kind of benefits that the SMS channel brings for the exponential growth of corporations, the efficient method to communicate with customers also comes up with some drawbacks if not avoided by the receiver of the messages. What one needs to be vigilant about is SMS Spoofing which fraudsters use very often to trick gullible clients. The term SMS Spoofing, which is actually different from phishing and smishing, is mostly used interchangeably even by Read more…

mass-texting-helps-these-5-industries

How Mass Texting Helps These 5 Industries

Communication and more importantly storytelling, according to Apple founder, Steve Jobs, is the key for any business to go way beyond set limits. It is all about how eye-catching your skill of telling about the product or service you are offering is going to determine the success of your brand. In order to meet the end result, many industries are shifting to Mass Texting to reach the maximum number in a cost-efficient manner. This 160-character-driven Read more…

Server-Message-Block-Protocol

Server Message Block Protocol (SMB) & Its Use

A client-server communication protocol is a must to understand how the internet functions. But before going into the use cases of the all-important SMB protocol, let us first familiarize ourselves with the term and its related terms that are necessary to understand this complicated terminology for those who have not heard it before. What is Server Message Block (SMB) Protocol? This is a network protocol that lets users communicate with remote computers and servers. Along Read more…

10DLC

Is 10DLC a Way Out For Your Business?

For sending messages to customers anywhere in the world, businesses use different kinds of codes. The one that is neither costly nor less effective is 10DLC. This is way better than the toll-free numbers and closer to shortcodes, which are costly and not affordable for many enterprises. For communicating with a large chunk of clients, A2P messaging is what is the preferred option for many brands while promoting products or services. The good thing about Read more…

text-message-marketing-for-law-firms

Why Text Message Marketing For Law Firms

After knowing the advantages, messaging, like any other channel of communication is highly sought not only by marketers, but different sectors have been employing the cost-efficient method of SMS to reach prospective customers. Similarly, text message marketing for law firms is turning out to be a worthwhile investment in getting in touch with prospective clients. Since law firms send end number of messages on a daily basis via different channels to their clients, the need Read more…

misconceptions-about-sms-marketing

Common Misconceptions About SMS Marketing

Although businesses — big and small — are employing SMS channels to communicate with customers globally, there are still some naysayers to the power and effectiveness of text marketing. This is mainly because of some misconceptions about SMS marketing that are prevalent in the market. In the last decade or so, the use of mobile phones has increased substantially all over the world. With advancements in communication technology, people are getting an opportunity to spend Read more…

Text-Messages-for-Wedding-Invitations

Text Messages For Wedding Invitations

One of the most important turning points in one’s life is the moment someone gets married and begins a new journey in life that holds innumerable surprises coupled with inescapable ups and downs. As peak wedding season ( when most of the marriages take place) is going on with Shehnai and drums beating all around, the choice is of the host to decide on how to invite the guests and add charm to the once-in-a-lifetime Read more…

events-with-promotional-sms

Boosting Events With Promotional SMS

People get together for various reasons. There may be an event just for the advancement of business or at times we come across events that intend to entertain the audience. Whatever the reason behind assembling people somewhere, events of all kinds require some kind of promotion to go as envisaged by the organizers. This is where the SMS channel using bulk sms service for event promotion comes in handy. Since the rampant usage of social Read more…

sms-drip-campaign

How SMS Drip Campaign Can Elevate Your Business

Connecting with your customers at the opportune time is what matters in the end. Seizing the moments when they want to hear from you is a golden opportunity for businesses of all types. Addressing specifically this necessity of firms is an SMS drip campaign. While upscaling your business, the campaign helps you in staying connected to loyal and prospective customers. Before delving into the benefits of SMS drip campaigns, let’s first understand the term in Read more…