Global Bulk SMS Solutions

sip-trunking-different-from-voip

How is SIP Trunking Different From VoIP

Over the last decade or two, the telecommunications industry has seen changes that have made communicating much more efficient and cost-efficient for brands to expand beyond set boundaries. Instead of using traditional ways to connect, businesses are employing SIP trunking and VoIP services for streamlined and instant communication. With the help of the internet, the way to connect with customers has been made easy and instant at the same time. In this article, we will Read more…

By Suhail Bhat, ago
srm-with-text-messaging

Why CRM With Text Messaging

The use of SMS channel for efficient and streamlined communication with customers has proven its worth over the last several years. But to make the process of getting in touch even more reliable and SMS the go-to channel for brands, the integration of CRM ( Customer Relationship Management) with text messaging is going to maximize the benefits for the one adopting the method. CRM is used by small and big organizations to analyze data and Read more…

By Viraj, ago
recurring-sms

Recurring SMS And How it is Done

The purpose of sending messages is not just limited to timely offers and once-in-a-year deals presented to customers by brands in every nook and corner of the world. There at times arises a necessity —  for businesses of all sizes — to send a message multiple times which is called Recurring SMS in industry parlance. Brands do feel that it is not easy to capture the attention of a client with just a single promotional Read more…

By Sheikh Rehaan, ago
unsubscribing-from-sms-campaigns

Unsubscribing From SMS Campaigns

The effectiveness of text messaging for promotional purposes is not at all questioned by anyone in the market. SMS campaigns have shown a high engagement rate, with many recipients often reading messages within minutes. However, what really concerns the marketing teams of many brands is why a lot of customers unsubscribe from promotional campaigns without any stated reasons. Understanding these reasons can help in refining strategies and reducing opt-out rates. There are various reasons behind Read more…

By Baasit Khan, ago
rich-media-messaging

Why Consider Rich Media Messaging

The abundance of smartphones has opened many options not only for those who handle them day in and day out but for businesses — looking for a more interactive way to connect with customers — the options and choice to choose from has widened over the last several years. Knowing very well the efficiency of Bulk SMS, brands are looking to make the channel way more productive by investing in Rich Media Messaging. The possibilities Read more…

By Suhail Bhat, ago
sms-polling

SMS Polling & Its Need

Are you done with the promotion and marketing of your services and products that you, as a brand wanted to communicate to your loyal and prospective customers? The next question that plays in one’s mind is to find out how effective has been the campaign. Well, to address this concern of yours, Bulk SMS providers like SMSala gives you the option to reach out to customers and find out the impact of the promotional campaigns Read more…

By Viraj, ago
scheduling-bulk-sms

Scheduling Bulk SMS For Better Results

Going by the numbers regarding the efficiency of Bulk SMS for the exponential growth of businesses, it is a foregone conclusion that employing the channel has helped brands achieve the set targets without investing too much. Keeping in view the preferences of customers in different time zones, scheduling a Bulk SMS campaign can be beneficial for both the sender and receiver of the marketing text. There are various reasons for choosing this option offered by Read more…

By Sheikh Rehaan, ago
inbound-and-outbound-sms

Why Both Inbound & Outbound SMS Marketing

The are many ways to connect with your customers and when it comes to texting, we have two main ways to interact – Inbound and Outbound SMS. Both of these ways have helped brands in communicating effectively with customers around the world using Bulk SMS Services. To make the best of marketing campaigns, using both ways will surely help in the increase of return on investment. Both inbound and outbound are used for marketing campaigns, Read more…

By Baasit Khan, ago
sms-marketing-conversions

Increasing SMS Marketing Conversions

For every business’s marketing campaign — small or big — the end purpose is always to garner more and more customers. As a brand offering services or products, you want customers lining in for the latest deals and discounts. But how brands convert prospective clients into loyal customers is worth taking note of. In the present era when there is an abundance of communication channels, the old-fashioned SMS is, according to experts, still ruling the Read more…

By Suhail Bhat, ago
importance & role of sms in banking

The Importance & Role of SMS in Banking

Like in any other industry, the role of SMS in the banking sector is increasing rapidly and more and more financial institutions are relying on the Bulk SMS service for streamlined communication with their customers. Over the years, the use of text messaging has not only made the job easier for those serving in these institutions but more importantly instant messaging, without a doubt, has helped customers immensely. Role of SMS in Banking In the Read more…

By Viraj, ago