Are you in the SMS industry or are you planning to get into this highly sought-after sector? If so, then you must be familiar with what will be of paramount importance in the coming times which has already grabbed the attention of big players. Time demands the adoption of HTTP API for easy integration with other systems.
However, if you are not well versed with these terms, let us first understand the terms used above in straightforward language.
What is an API
Application Programming Interface is a software interface that makes functions of one computer program available to another computer program. These work in the background and are not visible to users.
What is SMS API
A type of API that allows applications to send and receive texts to and from mobile subscribers. The delivery status of messages sent to different users can also be obtained using the interface.
The advantage of using SMS API is that one can easily send and receive messages – via any website or application – to thousands in a matter of a few minutes.
What makes it a go-to choice of many enterprises is its 24/7 functionality even outside of business hours. So, if you are, out of any emergency, unable to reach the office, the inbuilt features of SMS API will take care of your business.
Change was imminent
Over the years SMS has been sent using short message peer-to-peer protocol (SMPP). But now, slowly Bulk SMS providers are shifting to hypertext transfer protocol (HTTP) API.
What is SMS HTTP API
Hypertext transfer protocol is a protocol used to transfer data on the web. In the SMS industry, providers can integrate SMS HTTP API into their platform to send automated messages directly without depending on any third-party software.
Features of HTTP SMS API
The protocol comes up with a bundle of benefits for its users who are looking to deliver automated messages. Below are some of them:
Save Time: To avoid getting entangled in the time-consuming process of setting up and configuring SMPP, you can shift to HTTP API for any seamless and quick integration of applications.
Speed up The Delivery: The communication is done at a much faster speed with high delivery. Now the necessity to reach the end number of customers is covered under this protocol.
Administering is Simple: The usage is not something that cannot be easily used. It is easy to use protocol even for newbies.
Seamless Integration: You can easily integrate with 3rd party applications. This is what sets it apart from previously used SMPP.
Keep up with the Innovation: You can make use of this feature to stay abreast with the latest features added or changes made for smooth functioning.
No Compromise on Security: Using SMPP can be a cause of worry because of its use of clear text binary protocol. But now with HTTP API that is not the case. Our priority above all is your security.
Always Available: Simple-to-use HTTP protocol tools are available for all programming languages.
Conclusion
Taking into consideration both SMPP and HTTP protocols we can safely say that the coming period belongs to the latter. This is because of its features and one that can be integrated seamlessly. The prerequisites unlike in SMPP are very few in HTTP. Anyone looking forward to beginning the innings in Bulk SMS service is suggested to take the route of HTTP SMS API for long-lasting benefits.
