Privacy Policy

SMSALA Technologies LLC (“SMSALA”, “we”, “our”, or “us”) respects your privacy and is committed to protecting the personal information of our customers, website visitors, and users of our telecommunications and messaging services.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, communicate with us, or use our services.

SMSALA provides global telecommunications and messaging solutions, including Application-to-Person (A2P) SMS, SMS aggregation, international SMS services, SMS APIs and related communication services.

By accessing our website or using our services, you acknowledge that your personal information may be processed as described in this Privacy Policy, subject to applicable law.

Information You Provide

• Name and contact details
• Company information
• Email address and telephone number
• Account registration information
• Billing and business information
• Communications submitted through our website or support channels
• Identity, verification, and compliance information that we may request to onboard or maintain your account

Technical Information

When you use our website, we may collect:

• IP address
• Browser type and device information
• Website usage information
• Login information
• Cookies and similar technologies data

Service Information

Depending on the services used, we may process:

• Messaging traffic information
• Sender and recipient information
• Delivery reports
• Technical routing information
• Account and usage records

We may use personal information to:

• Provide and maintain our services
• Process customer requests
• Manage accounts and relationships
• Provide technical support
• Improve our services and website
• Monitor security and prevent fraud
• Comply with legal and regulatory obligations
• Communicate important service updates
• Verify identity, eligibility, and authority to use our services
• Investigate suspected abuse, violations of our terms, or unlawful activity
• Establish, exercise, or defend legal claims

As a telecommunications service provider, SMSALA may process messaging-related information necessary to route, transmit, monitor, and deliver SMS traffic.

We process such information only for legitimate business purposes, including service delivery, network operation, security, compliance, and service improvement.

SMSALA does not claim ownership of customer message content. However, by using the services, you authorize SMSALA to process message content, message metadata, sender information, recipient information, and related traffic data to the extent reasonably necessary to provide the services, enforce our policies, prevent fraud, comply with legal obligations, and protect our networks, personnel, customers, and partners.

Where required by applicable law, we process personal information on one or more of the following grounds: performance of a contract, compliance with legal obligations, legitimate business interests, protection against fraud or security threats, and consent where consent is required. Where you provide personal information relating to another individual, you represent that you have the authority to do so and, where required, have provided any necessary notice and obtained any required consent.

We may share information with:

• Telecommunications partners and network operators
• Service providers supporting our operations
• Technology and infrastructure providers
• Professional advisors
• Regulatory authorities or law enforcement where required by law
• Affiliates, successors, acquirers, or counterparties in connection with a merger, acquisition, financing, restructuring, or sale of assets

We do not sell personal information to third parties.

As we provide international telecommunications services, information may be processed or transferred across different countries where SMSALA, its partners, or service providers operate.

We take reasonable measures to ensure appropriate protection of personal information. Where required by applicable law, we will implement appropriate safeguards for cross-border transfers.

SMSALA implements reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse, or disclosure.

However, no electronic transmission or storage system can be guaranteed to be completely secure. Accordingly, except as required by applicable law, we do not guarantee the absolute security of any information.

We retain information only for as long as necessary for:

• Providing services
• Maintaining business records
• Meeting legal obligations
• Resolving disputes
• Enforcing agreements
• Preventing fraud, abuse, and security incidents

Depending on applicable laws, you may have rights regarding your personal information, including:

• Requesting access to your information
• Requesting correction of inaccurate information
• Requesting deletion where applicable
• Objecting to certain processing activities
• Requesting restriction of processing, data portability, or withdrawal of consent, where available under applicable law

Requests may be submitted using our contact details below. We may request information to verify your identity before responding to a privacy request, and we may deny or limit a request where permitted by applicable law.

We may use cookies and similar technologies as described in our Cookie Policy. You can manage cookie preferences through your browser settings or other tools made available on our website, subject to applicable law.

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.

Your continued use of the website or services after an updated version becomes effective will be subject to the revised Privacy Policy, to the extent permitted by applicable law.

For privacy-related questions, please contact:

SMSALA Technologies LLC
Dubai, United Arab Emirates
Email: info@smsala.com
Phone: +971-50-35-95083
Website: https://smsala.com