A2P SMS Ruling The Roost in Messaging Industry
Receiving messages on your phones from different businesses is not an exception in these times of information overflow. But is A2P messaging the right way to communicate with your customers? Before knowing why brands are preferring this channel to communicate with loyal and prospective customers, let’s start from scratch to make sense of the process in vogue. What is A2P SMS? In simple terms, A2P SMS or application-to-person SMS is a form of texting where Read more