Use of Bulk SMS in Hotel Industry

Published by Sheikh Rehaan on

Hotels and resorts are getting ready to increase their activities even during the low season with the help of SMS technology. The numbers begin to swell by making effective use of mobile advertisements.


Text Messages can be a useful tool in the hotel industry for communication and marketing purposes. It can be used to send out promotions and discounts to customers, confirm reservations and provide check-in instructions, and send out reminders for events and special offers.

Uses of Bulk SMS in Hotels

1. ADVERTISEMENT: Yes, the first thing to try and do right after setting up a brand new business is to make others aware of it. This is the place where publicity comes in. With the different channels that can be used to advertise your hotel business, Bulk SMS is just as good.

Once your hotel is operational, you will receive a resolute photo, as much as possible on social media, print media, the internet, and a lot of economical bulk texting. It works by letting people recognize that you are in the market.

2. BOOKINGS: As your hotel business grows and with proper care given to it, you will find that you are gathering a good number of guests instantly. Especially during joyful periods, people can come to your hotel en masse, especially if you have won their love.

It will not be smart to do business as soon as some senior customers come back just to find out in which rooms they want to be taken. you can use Bulk SMS in room reservations and bookings, you may even have a shortcode for your hotel company where customers can send a booking message and reserve a space for themselves for tomorrow. This promotes the relationship.

3. CHECKOUT / FEEDBACK MESSAGE: Hotel managers will use bulk sms to get honest reviews from their customers, which they can subsequently use to know about the experiences and improve their service in the required areas. A guest who checks out will deliver a text message of feedback about the guest experience.

It will even embrace a brief decision for actions that you are sure will take. Try to know the experiences of your customers using the SMS channel. It will work wonders. Believe me, if they are not happy she says it, and intrinsically you will make a decision about such and verify what they are dissatisfied with and fix it. It helps your business grow exponentially.

4. RESERVATION CONFIRMATION: Once your customers have made a booking request via Bulk SMS, they receive the confirmation that their request has been received and approved. This gives them the peace of mind that their booking has been confirmed. This provides a sensible way of communicating between you and them and it is one thing that puts you in a good position in your alternative business.

5. BILL PAYMENT: Some large companies use sms payment gateways which allow customers to pay their bills with just one click. If you can afford this integration, it will also help you manage debt and ease of payment for your customers, so your relationship can only get stronger and stronger.

With SMSala you have the appropriate bulk sms platform that you would like for the effective management of your hotel business. Register now for a free account on our platform and receive 20 free credits to explore the potential of our service.

Categories: Bulk SMS

Sheikh Rehaan

Sheikh Rehaan is an author, writer & content creator. He is very passionate about all things content marketing and has extensive knowledge of SMS Marketing.