Gone are the days when a sounding message notification on a phone was perceived with joy, anticipation of something interesting, and even with pride, when people around you would look at you as a businessman/woman receiving an important notice. Today, SMS is more often perceived as something trivial and even Read more…
In the ever-evolving digital landscape, businesses are constantly seeking new ways to reach their audience effectively. One of the most direct and impactful methods is bulk sms marketing. With a 98% open rate, SMS marketing has proven to be a powerful tool for businesses to communicate with their customers quickly Read more…
If you’re looking for techniques that can help grow and expand your customer reach, you should harness the power of voicemails and SMS messages. But why? A voicemail is a strategic pre-recorded audio message delivered right into your customers’ and prospects’ inboxes. It allows your audience to listen to your Read more…
The are many ways to connect with your customers and when it comes to texting, we have two main ways to interact – Inbound and Outbound SMS. Both of these ways have helped brands in communicating effectively with customers around the world using Bulk SMS Services. To make the best Read more…
For every business’s marketing campaign — small or big — the end purpose is always to garner more and more customers. As a brand offering services or products, you want customers lining in for the latest deals and discounts. But how brands convert prospective clients into loyal customers is worth Read more…
Although businesses — big and small — are employing SMS channels to communicate with customers globally, there are still some naysayers to the power and effectiveness of text marketing. This is mainly because of some misconceptions about SMS marketing that are prevalent in the market. In the last decade or Read more…
Communicating via an SMS channel with your loyal and potential customers is not a new phenomenon. It is in vogue for the last many years and brands — small and big — are employing it expecting higher Return on Investment (ROI). While the return is undoubtedly profitable, keeping SMS Marketing Read more…
Like other businesses, Insurance companies want to proliferate beyond borders. However, it is not as easy for insurance providers, as it is for other direct-to-customer enterprises. Here besides being a difficult task to acquire more and more customers, retaining customers is a herculean task. But with SMS marketing, the task Read more…
For businesses of any size to market, a product or service using an SMS channel, choosing the right keyword is the prerequisite for any successful promotional campaign. The absence of the relevant keyword can lead to undesired results for your marketing goals. Brands take advantage of the text channel because Read more…
In an era of digital media, marketing teams of firms have shifted, not completely though, to the much sought-after SMS & Social Media channels for effective and cost-efficient communication. The usage of these channels has grown manifold in the last decade or so. However, the question that constantly stirs the Read more…